Meena Ganesh takes charge as the chairperson and Vaibhav Tewari elevated as the CEO of Portea Medical
Portea Medical has announced the appointment of the founder Meena Ganesh as the Chairperson and Vaibhav Tewari as the company’s CEO. In her new capacity, Meena will be building strategy, M&A, driving advocacy and relationships with stakeholders such as Institutional partners, government bodies, investors and the external communication. Vaibhav will be working on company growth, strategy roll out, building business and deploying technologies.
The new appointments have been made with an aim to further synergize and streamline Portea’s operations in the new normal, and efficiently activate the 2023 growth strategy of the organization. As the leading brand in its domain, Portea is now all set to move forward with a three-pronged approach: Transform Current Business with Digital Adoption, Rapid Geographical Expansion and Digital Led Business.
Speaking about this, Meena Ganesh said, “In the wake of the pandemic, there has been a much greater adoption and demand for digital healthcare services. We therefore felt the need to further strengthen our digital capabilities and expand our footprint as well as services’ portfolio. In the last one and a half year, we have worked closely with all stakeholders and served millions of people in various ways across the country. The situation has not only created a favorable atmosphere for digital healthcare in India, but also clearly highlighted the areas where stronger digitization strategies are required. Vaibhav and I have worked in tandem since the outset, and now it is a great opportunity for us to take Portea forward with him as the CEO.”
Vaibhav Tewari said, “Portea is revolutionizing the Indian healthcare ecosystem by leveraging technology to innovate and provide patient-centric solutions at all times. During the pandemic, we supported COVID care through remote monitoring as well as on-ground deployment of resources, medical equipment and technology. In addition, we provided complex hospital-based procedures such as cancer care and dialysis at home. It is time now to further optimize the digital integration and bring in cutting-edge technologies to elevate the experience. We have created our strategic vision for 2023 with an aim to take our digital-first healthcare services to more people and territories across India. At the same time, we will use automation and other technologies to enhance the experience of people availing our services as well as our on-ground caregivers. Portea has achieved the leadership position courtesy of its service excellence and we plan to continue with this momentum.”
The digital healthcare market is expected to grow at a CAGR of 27% reaching 500 billion by 2024. Homecare is already emerging as an important offering in the healthcare ecosystem. Portea plans to strengthen its remote monitoring teams and technology, create hybrid offerings that best use technology and on-ground presence