Star Health Insurance launches nationwide campaign on World Osteoporosis Day

In the lead-up to World Osteoporosis Day on October 20, Star Health and Allied Insurance announced the launch of a nationwide campaign aimed at raising awareness about osteoporosis. This year’s campaign, with a special focus on women who account for 69 per cent of diagnosed osteoporosis cases in India, seeks to educate the public about the disease and encourage early diagnosis and preventive measures.

As part of this initiative, Star Health offered free bone scans in over 46 cities across India, including Chennai, Mumbai, Kolkata, and Bengaluru, on October 19, 2024. These scans were accompanied by educational wellness camps where attendees received nutritional advice, consultations with healthcare professionals, and resources on how to prevent and manage osteoporosis.