Gurgaon-based Femtech start-up Laiqa Wellness has raised 15 crores in seed funding from IvyCap Ventures. Laiqa delivers hormonal-pattern-led feminine wellness to women. The capital infusion will drive the expansion and development of the company’s tech-based solutions, which focus on personalised hormonal health tracking, point-of-care assessments, and AI-driven recommendations that integrate both modern science and Ayurveda.
Founded in August 2023 by Monica Bindra, Harmeet Bindra and Meenakshi Singh, LAIQA addresses hormonal imbalances through cycle-synced, personalised care for women’s wellness. Their offerings cater to conditions such as PCOS, thyroid disorders, insulin resistance, sleep disturbances, and other lifestyle-related issues. Laiqa uses advanced AI/ML algorithms to suggest lifestyle adjustments, ayurveda-based diet and fitness plans, and herbal supplements synced to each woman’s menstrual cycle, with the aim to optimise their health and well-being.
The MyLAIQA app is at the core of this personalised care approach and aims to aid women in understanding the physical, emotional, and mental fluctuations they experience throughout their hormonal cycles. The app’s proprietary algorithm objectively scores health parameters and offers cycle-synced actionable insights, helping users manage these changes for enhanced productivity, improved energy levels, and overall wellness.