In its 13th edition, Medicall has become a truly international show, with over 600 exhibitors expected from more than 20 countries and professional visitors exceeding 11,000
Medicall, reportedly India’s largest B2B medical exposition is organised by Medexpert Business Consultants, promoted by Dr Manivannan, Joint MD of Kauvery hospital a 750-bedded Hospital group in South India. Early in his career, he identified that nursing homes, small clinics and hospitals in tier II and III cities faced a distinct disadvantage in the market while procuring consumables and equipment for their business. They neither had the choice nor the price advantage enjoyed by the biggies.
While talking about the motivation behind starting this show, Dr Manivannan says, “Small and medium sized hospital owners from tier II and III cities cannot afford to have qualified purchase managers. Equipment companies also do not have adequate sales force to meet all these hospital owners. Since I have undergone the difficulty for my hospital, I thought Medicall will bring in all equipment manufacturers under one roof.”
Medicall serves as a marketing platform wherein the equipment companies showcase their products to hospital owners and decision makers. Thus, Medicall was born. Medicall is a pocket edition of Medica, Düsseldorf. Its shows are held at Chennai, Mumbai, Delhi, Ahmedabad, Kolkata and Colombo.
Rise over the years
2006: The first Medicall exhibition was introduced as a small medical equipment expo and was hosted at Chennai. It was very well received by the industry and there were more than 100 exhibitors and 3000 visitors.
2007: Medicall 2007 was bigger and better than its first edition. There were more exhibitors and visitors at the event.
2008: The third edition of Medicall attracted 5,400 visitors from across the country. Apart from hospital owners, hospital administrators, and people from other segments like dealers, architects, hospital consultancy, nurses, and biomedical engineers, exhibitors dealing with hospital flooring, lighting, energy saving equipment, storage solutions, ambulance fabricators, etc., also participated for the first time in this show.
2009: With more than 5700 visitors attending Medicall 2009, the expo bridged the gap between the buyers and users and managed to bring them together on one single platform. In this three-day expo, more than 250 exhibitors from all over India and China displayed their latest equipment. Medicall became a pan-India event than just a regional expo in Chennai.
2010: Availability of unique products, choice of products, international exhibitors were the USPs of Medicall 2010. It was bigger and more incisive in terms of content and participation.
International participation increased and over 400 exhibitors from China, Germany, Taiwan, England and India displayed their latest medical equipment. It grew to become India’s largest and Asia’s third largest medical equipment expo.
2011: Around 7500 visitors from India and other countries like Sri Lanka, Nigeria, Nepal, and Taiwan visited the three day show. The Healthcare Innovation Awards, instituted for first time in this edition of Medicall, attracted several applications from across the country. More than 430 exhibitors from India, Germany, China, Taiwan, Korea, Japan and Iran participated in the show and displayed A-Z requirement of hospitals.
2012: Medicall 2012 was again a year to remember with huge participation from healthcare industry experts and professionals as well as several new and innovative segments like fashion show on hospital garments and “Hospital Property Mela”. Over 500 companies exhibited at Medicall. It also saw an increase in exhibit space. Representatives from Germany, China, Taiwan, South Korea, Pakistan, Malaysia and more participated in Medicall events that year.
2013: With 530 exhibitors and more than 10500 visitors, Medicall 2013 grew in terms of quality and quantity. BrainStormMedicall conferences attracted more than 850 delegates with eight parallel thematic healthcare conferences.
2014: Medicall 2014 involved approximately 630 companies from across the globe who participated in the exhibition. Most of the exhibitors substantially increased the size of their stall and showcased more products during the three-day exhibition. It was a true bazaar for hospital equipment and supplies, ranging from surgical gloves to the most sophisticated medical equipment used worldwide.
Highlights of Medicall 2015
In its 13th edition, Medicall has become a truly international show, with over 600 exhibitors from more than 20 countries and professional visitors exceeding 11,000. The international pavilions will include Bavaria, Germany, China, Taiwan, Malaysia, South Korea, Portugal, Italy, UK, US, Indonesia, and Nigeria
Exhibitors profile include:
- Building automation and facility management
- Consumables
- Electrical and lighting solutions
- Endoscopy equipment
- Healthcare consultants
- Healthcare IT solutions
- Hospital beds, furniture and floorings
- Housekeeping solutions
- HVAC and medical gas
- Implants
- IVD equipment
- Laboratory equipment
- Laundry equipment
- Life support systems
- Mannequins and teaching equipment
- Medical disposables
- OT and ICU equipment
- Patient monitoring systems
- Physiotherapy and orthopaedics
Radiology equipment
- Recycling and hospital waste management
- Refurbished equipment
- Rehabilitation products
- Sterilisers
- Surgical instruments
- Telemedicine
- Wound care products
A must attend event
Come August, the medical fraternity embarks on its journey to Chennai, the ‘Mecca’ of the medical legion.
It is a perfect getaway to meet one’s peers, to compare and choose equipment and best of all to refresh the knowledge base in the intellectually stimulating BrainStorm Medicall. A favourite with many international product companies, they visit Medicall to widen their dealer and distributor base. Diversity is a given in this expo.
Medicall provides a cost effective and accessible opportunity for healthcare entrepreneurs, management professionals and physicians of India, as compared to a visit to Dusseldorf or Dubai, with a more relevant group of products and services.
Brainstorm Medicall workshops and seminars
The show stoppers of Medicall are its seminars and workshops. Much care is put into this section to ensure they are not didactic and uni-directional but highly interactive and responsive.
The healthcare intelligentsia at BrainStorm Medicall dishes out nuggets of wisdom in a nutshell. At Medicall, medicine meets management.
A wide range of topics have been discussed over the years. Topics ranging from costing of hospitals to succession planning, lean six sigma and HR in hospitals. Close to 12,000 footfalls are expected.
The profile of visitors will include:
- Doctors
- Hospital Owners
- Hospital Administrators and various stake-holders
- Diagnostic Laboratory
Owners
- Pathologists
- CEOs
- Dealers & Distributors
- Manufacturers
- Importers
- Purchase Managers
- Bio-Medical Engineers
- Academicians
- Para Medical staff
- Consultants