Launches MomLine, which will ensure that mothers who want to donate breastmilk can directly connect with mothers in desperate need of breastmilk
BabyChakra,a parenting platform, concluded its flagship event on support and awareness around breastfeeding, ‘Breast is Best 2016’ in Mumbai. Around 100 mothers with their spouses and extended families attended the event from different parts of the city. Cloudnine hospital, a chain of maternity-childcare hospital, Medela, breast pump manufacturer and Babyoye, retail chain for baby products, were the sponsors for this event.
The event had sessions where healthcare experts took part in a panel discussion covering Breastfeeding: Challenges and Solutions. A prize ceremony celebrating the Top Mom Friendly Corporates in India and panel discussion with Corporate HR Leaders on how to get Moms back to work was also organised.
BabyChakra also launched ‘MomLine’ on their Android APP as well as on other points of community engagement. The ‘MomLine’ will ensure that mothers who want to donate breastmilk can directly connect with mothers in desperate need of breastmilk for their little ones. This is a first-of-its-type initiative globally.
EH News Bureau