Fuji’s AstaReal partners with NUTRESSENT

To develop new innovations in Astaxanthin ROS Scavenger formulations

Japanese company AstaReal, a subsidiary of Fuji Chemical Group has entered a collaborative partnership with Indian company Transcend Nutressential International (NUTRESSENT), a nutraceutical company focussed on wellness through responsible nutrition. This partnership will enable NUTRESSENT to focus on new formulations and applications for natural Astaxanthin which would be exclusive property of NUTRESSENT. Under this collaboration, AstaReal will contribute scientific and technical support to NUTRESSENT in building the science and technology of natural Astaxanthin and various exclusive formulations to the market.

Astaxanthin is extremely important both from the environment as well as the body point of view across different markets. Astaxanthin is a powerful, naturally occurring carotenoid pigment that’s found in certain marine plants and animals. Astaxanthin is recognised as being one of the most powerful ROS Scavenger found in nature. It is of particular significance, because unlike some other types of ROS Scavengers, Astaxanthin never becomes a pro-oxidant in the body so it can never cause harmful oxidation.

The purpose of this collaboration is in driving unique formulations on high science which will be exclusive property of NUTRESSENT and based on science and technical knowledge contributed by AstaReal.