The campaign aims to drive awareness for suicide prevention in India
Mpower (Aditya Birla Education Trust), a champion of mental health causes, has launched an online campaign ‘EarForYou’ encouraging every person to LISTEN and save a life. The #EarForYou campaign draw attention to serious concern in society, presently – suicide prevention. The #EarForYou campaign kicked-off with an online video that depicts a brother trying to reach out to his elder sister.
Speaking on the launch of this campaign, Neerja Birla, Chairperson and Co-founder, Mpower Minds, said, “Nobody is ever alone. Through the #EarForYou campaign we want every person to pledge their support and help for those who are seeking it. At Mpower we strongly believe in stamping out stigma by increasing awareness, promoting acceptance, and concurrently working towards bridging the large treatment gap prevalent in India. Mpower is listening and willing to help. So should you.”