Mishti aims to deliver diabetes-centric information to the country’s massive diabetes population through Whatsapp
In order to provide easy and quick access to important information on diabetes management, Novo Nordisk Education Foundation (NNEF) has launched a WhatsApp Chatbot, Mishti. A large number of diabetes patients are unable to manage their disease well due to limited awareness, poor medical adherence, and improper lifestyle and dietary habit. Mishti aims to deliver diabetes-centric information to the country’s massive diabetes population at their fingertips through Whatsapp.
Vikrant Shrotriya, Managing Trustee at Novo Nordisk Education Foundation said, “The pandemic has made us realize the importance of effectively managing diabetes to prevent various complications and co-morbidities. With digital transformation being the need of the hour, we must constantly innovate to provide digital solutions with a patient-centric approach. Mishti is our effort to empower the 77 million people living with diabetes to make informed decisions with scientifically backed information. We are committed to addressing the challenges of diabetes management in India by continuing to drive change.”
Some of the key information services offered by Mishti include insulin device demos, customized diet plans for each patient with exercise guidance based on publicly available information, and scientifically backed research papers. It is customized in seven different languages (English, Hindi, Bengali, Gujarati, Marathi, Punjabi, and Tamil) so that a greater number of people can access the information in their preferred language.