| Balasubramanian G |
Very few people understand the pains of a growing practice and those involved in setting up one. Simply put, people hardly realise the pains of a doctor or a medical professional. How do we tackle this problem objectively? The answer lies in time management. This is a very difficult proposition for most doctors to manage and they honestly don’t have an answer to this. If you try finding out more, you will only hear “There are too many variables to manage” or “ I don’t know”.
What does this mean to the future of doctors and what are the educated patients telling them? I would rather go to someone who respects my time as much as his or her time. Does this affect us today? It does, because it is here that we start to realise what better management of our time will do for our customers and us. Most discussions end up with doctors managing “extremely busy practice” situations. This should not be made a part of our current discussion. There is a good solution, which exists for the busy doctors as well, which we will take up in one of our future articles.
In today’s discussion, we will take up solving the puzzle of better time management for doctors and health professionals using technology. Is this relevant? Is it possible? What are you talking about? I have done it all and it does not work. Trust me, people with these answers have never managed a good technology adoption in their career span. Talk about this to a technology savvy doctor and he or she will show you one sophisticated gadget and talk as if he/she is very comfortable with this and has been using it for ages. Go one step further and you will almost get convinced that he or she has got it right. If you spend time and dig deep, you will get your answer. Adopting and understanding technology are different things all together.
Implementing good technology is not just about buying it. It should start with a buying event definitely. It should then be pursued and continued. Simply put, there must be a definite implementation and adoption plan that involves change. We have spoken so far about better time management, technology, implementation and change. The first question that one would ask now is how do we put all these things together. So we went back to the drawing board and got some analysis going. The outcome of this analysis is what we will share in this series that we have named ‘Good Quality Practices Always Grow’
Our objective here is to reach out to the minds of the medical professional and explain through a simple set of articles a way or a method to follow to achieve growth with higher customer satisfaction. Let us begin here by writing the details of your practice on a piece of paper. This should bring out your strengths, your growth drivers, your needs and aspirations. Apart from many other points written there, growth in income, reduction in costs, better risk mitigation, inventory tracking and fund management are some elements which come up.
Surprisingly, we saw many of these elements leading to an electronic medical record (EMR) or an electronic health record (EHR). You will be unwilling to accept this, so we decided to break it down into simple steps for you to understand.
Growth in income is a mix of new and old customers always. Both are equally important. Any practice is bound to grow if a doctor is more informed about his patients. All patients prefer doctors who care for them and understand their problems well beyond prescription of drugs. So what is new about all that we just told you? If this is what you feel about what you just read, you need consultation help from a technology consultant, who will put together a personalised electronic health record for your OPD practice. The interesting point to focus here would be to get yourself a EHR designed to grow your practice. This is also not what another doctor has; this is what is relevant and customised to your practice.
We will continue with this series to understand more about how this can be achieved.
Contact Details:
Balasubramanian G
Director
BigSun Technologies
B-406, Technocity
Plot No.X-4/1,4/2, MIDC
TTC Indl. Area, Mahape
Navi Mumbai – 400710
Mob: 9820298089
Email: gs@bigsunworld.com
Website: www.bigsuntoday.com / www.bigsunworld.com