The company uses a plug-and-expand model to help stockists manage their demand and supply while expanding their geographical reach
Biddano, a healthcare supply chain platform, said that it will expand to 52 cities by year-end, trebling its reach from 15 cities at present after pharmacy channels increasingly become organised and adopted online technology to address last-mile distribution issues. The firm, which helps chemists procure the medicines, onboarded over 100 super-stockists and 50,
Talha Shaikh, Co-Founder, and CEO, Biddano said, “During the pandemic, the major challenge that many pharmacists faced was the unavailability of products and unreliability in deliveries. Because of Biddano, they could entirely rely on timely fulfilments. Many distributors and pharmacists could steadily grow and improve their revenue because we have taken care of the supply chain issues. We impact the healthcare supply chain through our main products, Bkart and Shortbuk.”
The company uses a plug-and-expand model to help stockists manage their demand and supply while expanding their geographical reach. It has also partnered with non-banking finance companies or NBFCs to provide an extended credit line to the pharmacies.
Last September, the Pune-based firm raised $2 million from Gokul Rajaram, board member at Coinbase, Pinterest, JPIN Venture Catalysts UK, and Livspace founder Ramakant Sharma. As existing investors Venture Catalysts and Firstcheque.
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