A part of Badlaav Campaign that aims to bring holistic health awareness in Indian women, especially anaemia prevention & will cover 5 states & over 20 cities of India
The ongoing ‘Nari Swasthya Janandolan Yatra-Anaemia National Ride’ organised by the Federation of Obstetrics and Gynaecological Societies of India (FOGSI) is part of Dr Hrishikesh Pai’s ‘Badlaav’ campaign that aims to bring holistic health awareness in Indian women, especially anaemia prevention. The Yatra was started from Rishikesh, Uttarakhand on 28th November 2022, and will cover 5 states and over 20 cities, culminating at Kolkata in the first week of January 2023.
Speaking on this, Dr Hrishikesh D Pai, President, FOGSI said, “Taking the mission and vision of FOGSI of advocating and promoting women’s health and reproductive rights forward and considering the dire need of spreading awareness on anaemia amongst women, we have organised the Yatra that will cover 5 states and over 20 cities of India. Mitigating anaemia in India needs a multi-level approach that includes a high level of awareness building, behaviour change communication and challenging societal norms related to women’s nutrition and health needs. This Yatra is part of my Badlaav (Change)-a corporate social responsibility (CSR) campaign focused on advocacy for all aspects of women’s health. The concept is defined by the integration of information, equality in treatment and technology to be accessible for all. Badlaav Clinics will provide free health examinations for women on the 18th of every month.”
Deciphering the layers of the Yatra, Dr Pai added, “The objective of this one-of-its-kind Yatra is to spread awareness about prevention and treatment of increasing prevalence of Anaemia in the country and to bring holistic health awareness among women, emphasising respectful maternal care, enhancing vaginal birth, breastfeeding, fertility preservation, genetic screening, infertility treatment, vaccination, cancer screening, NCDs (diabetes, hypertension, cardiac disease, Vitamin D, thyroid), PCOS, endometriosis, routine health check-ups, contraception, MTP, sexual dysfunction, heavy periods, mental health, gender equality, midlife/menopause, obesity and anti-ageing.”
In the last 2 weeks, 7 cities have been covered with over 1100+ km and 50+ hours of road drive including Rishikesh, Dehradun, Ghaziabad/Khora Makanpur, Meerut, Aligarh, Agra and Kanpur.