Express Healthcare

GenWorks Health launches GenStore

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GenStore is an E-Store platform that uses healthcare technology for doctors, hospitals, medical professionals, NGOs, and paramedics

GenWorks Health, a healthcare solutions provider has launched its healthcare e-commerce platform GenStore that allows customers to access medical equipment’s and supplies. GenStore is an EStore platform that uses healthcare technology for doctors, hospitals, medical professionals, NGOs, and paramedics.

GenStore enables easy placement of orders with verified products available at affordable prices for the final purpose of doorstep delivery to customers. It offers the healthcare community end-to-end care by purchasing products, repurchasing consumables, AI software packages, IVD reagents, digital solutions, laboratory solutions, education solutions, services parts, and accessories, right from screening, diagnosis, to treatment solutions.

To improve customer engagement different micro-sites have also been created for categories like Women’s Health, In Vitro Diagnostics, and Treatment Solutions giving a detailed overview of the different products being offered. The product detail page is optimised to ensure that the customers have a better idea of all that a product is capable of offering. GenWorks is working towards making improvements to the product pages by adding various affordability levers like the no-cost EMI, return policies, faster delivery, and customer feedback. The e-commerce platform has also worked as a steady point of reference for sales agents when approaching a customer.

GenStore, the e-commerce wing of GenWorks Health was started in Q ‘3 2019 to provide an online platform where customers can look for all the products and order them online. The e-commerce platform has effects from respiratory to treatment solutions to Women’s Health to Newborn Care, In Vitro Diagnostics, COVID, and even services parts and accessories.

 

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